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Piper Sandler surveyed ~14,500 teens across 47 states to reveal the most popular fragrance brands among male and female teens.
October 28, 2022
By: TOM BRANNA
Editor
According to the findings from Piper Sandler’s 44th semi-annual Taking Stock with Teens Survey, while fragrance is still the smallest portion of the beauty wallet ($66 annual spend), spending on fragrance is on the rise. The survey reveals that 66% of female teens wear a fragrance every day and 39% of male teens wear a fragrance every day, which is much more than the percentage of teens that wear makeup every day. Favorite Fragrance Brands Among Female Teens Annual fragrance spen...
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